Amrit SidhuVancouver: Amrit Sidhu honoured by Insurance Brokers Assoc Of British Columbia (IBABC) for his contribution in commercial insurance industry. Amrit Sidhu’s strategy has revolved around hiring key people, and differentiating S&S Insurance Services by catering to niche markets. He has developed several trade-specific insurance solutions, including coverage especially tailored to the needs of general contractors and demolition and excavation contractors. Sidhu’s five-year plan includes adding a managing general agency division, and expanding their online quoting system.

Sidhu also manages the day-to-day operations of the brokerage, setting high customer-service standards and leading by example. Sidhu has his CAIB designation and is completing his CIP designation. A CRM designation is his next goal. Sidhu has served on several industry committees and task forces. He personally organizes the S&S Insurance booth at the Main Street Vaisakhi Festival where, this year, they provided more than 5,000 free meals.